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A MINUTE OF YOUR BRAND
Every brand has a story. This is where it gets told.
A Minute of Your Brand is an Original African Ideas brainchild, a one-person interview series putting the business in front of a real audience. Showcasing the brand story origins told by its founder.
Launching in September.
The Format
Each episode is a 15–20 minute interview, where the founder answers a set of preselected questions on camera about their business and also some personal to connect the brand and the founder to the consumer.
As the founder you can choose how your brand story is captured, you can shoot via phone or professional equipment, at home, in-store, on location, with products, without products, while performing a service, however, best reflects your brand. There's no fixed script or studio setup. If it represents your business well and helps tell your story then, it works for us.
Each feature covers:
- Who you are and what you've built
- What makes your brand different
- Where people can find and support you
Who Can Be Featured
Any founder with a functioning business can apply — you don't need to be an Original African Ideas client to be featured. Our clients simply get added benefits on top
The Payoff
Visibility is one of the hardest things for a growing business to earn. This gives it to you directly — packaged, produced, and shared with an audience actively looking for businesses to back.
It's more than a feature. It's:
- Exposure — put your brand in front of new people.
- Credibility — a professionally produced feature builds trust fast.
- Connection — link straight back to your store, services, or socials.
Get Featured
The process is simple — fill in our questionnaire to get started, and our team will guide you step by step with clear directions and instructions for shooting your episode.
Follow the Show
Don't miss the launch in September.
Subscribe and Follow on our social's links below.